What are you doing with your Facebook “Likers”? I think there is brilliance in what Jillian Michaels is doing. She is using facebook advertising to target her facebook “likers” aka “fans to drive them back to her website. Watch the video below for more on this: SO what are you doing with your Facebook “Likers”?…
The key to a solid business development strategy is getting all your tactics to blend and be in alignment. Getting your offline to blend with your online. Combining your social media efforts to support your website or blog. Getting your blog content to amplify your daily activities. A great leverage point for this is adding…
Refusal to believe until proof is given is a rational position; denial of all outside of our own limited experience is absurd. – Annie Besant My clients and prospects aren’t using social media Are you saying this to yourself? I do hear real estate agents say, “My clients and prospects aren’t using social media,” usually…
I’m not a huge fan of measuring social media success by quantity. “Fan” pun intended. I’m clever aren’t I? I look for an engagement. I’ve never asked anyone in the Productivity Junkies community on facebook to ask their friends to join. I didn’t bribe. I didn’t badger. I tried my damndest to engage the PJ’s…
If you missed Social Media Marketing Camp today or you just want a quick recap of it… Check out the tweets that took place during the event. CLICK HERE Ross Hair put together an amazing group. I consider myself lucky to have been invited to share. Thank you to all the people that have left…
On Thursday SMM Camp 5 will be taking place. This will be my second time speaking at the Social Media Marketing Camp. I’m looking forward to sharing and also attending the other sessions. There are some amazing speakers that will be sharing specifically how to succeed in real estate with facebook marketing. Chris Smith of…
During Agent Reboot Seattle, while Nicole Nicolay was facilitating a panel discussion, she used the term Viral Engagement. That term, Viral Engagement, caught my attention. I had never heard it before. I found it later, Nik_Nik had never used it before. During the tweet up after the Agent Reboot Seattle event, I was able to…
How are you using your real estate website? What are you achieving with your real estate blogging? I work with my real estate coaching clients on using content creation for lead generation and lead conversion. We want to use the real estate website as the hub of their inbound marketing. On their website and in…
About three weeks ago you had an opportunity to hear me speak about one of my core business development strategies for real estate agents. Dan Keller (disclosure: Socialcruiting client of mine) invited me to come and speak to a few real estate agents that he is working with about my Geographic Farm 2.0. One of…
Social Media is not going away. Do you want to be a Social Media Junkie? If you want to grow your real estate business with social media and facebook more specifically, check out this video about some things you probably don’t know about how it works. Once you are aware of these few things though…
Time is a precious resource. Information is abundant. Real estate sales is about relationships. Social media is an amazing tool to help you discover information about the people you are trying to create and maintain relaionships with. The problem is, time is limited. Who has the time to go out there and find all that…
Realtor marketing is changing. The days of a Realtor marketing on a bus bench or grocery cart or even in the yellow pages are gone. Wendy Forsythe, VP of Broker Services, for Better Homes and Gardens Real Estate sat down with me at BuzzRE to talk about Realtor marketing and lifestyle branding. There is been…
Jeff Turner is smart. He is really smart. He understands business and technology. He knows how to use social media. Jeff was the keynote speaker at BuzzRE Portland. He shared with the audience of real estate agents about listening. How to listen effectively. How to listen with social media. (check out question #6) How to…