Category Archives: Lead Conversion

Marketing Lesson From Biggest Loser

“Noooo! Don’t go to commercial!” This was Katherine’s reaction last night when watching the Biggest Loser. They were doing the weigh in and one of the contestants got on the scale. This contestant needed to have lost 5 lbs for her team to win and for them to be safe from eliminating anyone. She was…

I see you Oel ngati kameie!

I see you! That would be the translation of ”Oel ngati kameie!” “Oel ngati kameie” means “I see you” in the Navi language, from the movie Avatar. What a wonderful greeting, huh? I see you! Acknowledging someone. Letting them know you see them, that you are giving them attention. Boy, that sure seems the opposite of…

Content Is King Myth, Plus 3 Others Exposed – Productivity Nugget #221

Take a listen to this Productivity Nugget podcast. I share why “content is king” is a myth. I also give you three other _______ is “king” myths. Don’t see the podcast player? CLICK HERE What do you think is “King?” Email me Darin (at) ProductivityJunkies (dot) com Mentioned in podcast: Brian Clark, aka Copyblogger –…

Impact Formula is Back! Bigger, Badder & Better Than Ever

If you are not on my email list, you are going to miss the announcement today that Impact Formula is open again. (CLICK HERE TO GET ON MY EMAIL LIST) Not only did you miss the announcment but you missed a pretty kicking email about the 4 Myths. 1. Content is King Myth 2. Traffic…

Social Media Seems To Be The Main Topic In Social Media

I did a search yesterday for three phrases in my social network streams. Lead Conversion Lead Generation Social Media Over the last 48 hours here are the results, that I found “Lead conversion” mentioned 9 times. “Lead generation” mentioned 54 times. “Social media” mentioned 923 times. My first initial thought, Why do we need to…

Content Marketing – Don’t share your way in to poverty – Productivity Nugget #213

This is a video I recorded of Brian Clark, aka Copyblogger responding to a question I asked him. My question was about lead conversion, asking for contact information online vs just giving it all away and hoping people will want your services. Here is his response: Don’t Share Your Way In To Poverty Are you…

3 AHA’s I Had From This Online Marketing Success Story – Productivity Nugget #211

“An ant on the move does more than a dozing ox.” – Lao Tzu In this Productivity Nugget I have an interesting story to share with you. A real estate agent that I work with for their online marketing strategy shared with me about a success they had with converting on online lead. Online Marketing…

Real Estate Lead Conversion Resource Page

“Most companies spend about $92 to drive visitor traffic but less than $1 to convert them.” – Bryan Eisenberg I talk a lot about lead conversion. And I’ve been talking about it for while. While many trainers and coaches talk about lead generation, I prefer to spend my time and energy talking about lead conversion….

Building A Strong Real Estate Brand

Katherine Cannon is the Founder of the real estate brand HighHeeledHomeowners.com It’s not a geographic brand. It’s a demographic brand, built around guess who? Here is a pic I took of her in a new shirt that a friend bought for her. Why did the friend buy it for her? Because when they saw it,…

Why The Doctor Presses Until You Say “Ouch” & Why You Need To Set Benchmarks – Productivity Nugget #210

“You don’t make progress by standing on the sidelines, whimpering and complaining. You make progress by implementing ideas.” – Shirley Hufsteddler I had the first call with a new real estate coaching client this morning. It wasn’t the first call that we have had or our first conversation. We know each other pretty well. But…

Real Estate Blogging – How Long Does It Take To Succeed Online?

A lot of people debate if real estate blogging works. Is it worth the time? Is there ROI? Can you generate leads? Doesn’t it take 6 months or even a year until you start to see results? Well, I’ve been busting my butt along with Katherine Cannon to get her web presence up and moving…

Master The Mechanics, Then Add Your Style – Productivity Nugget #204

“The next time anyone is inclined to sneer at the basics as “traditional,” I suggest he or she visit with a 12th -or even a sixth-grader who can barely read, write or compute and look at the pain and frustration on that student’s face” – Albert Shanker Last week, I shared why the best also…

Word Of Mouth Conversations Still Take Place Face To Face 82% Of The Time

Some people call me a tech coach. Some people have called me a social media expert, but really I look at my myself as a productivity and business development coach. And because of this, I don’t deny that face to face connections still matter. When you are face to face with someone it changes the…