Category Archives: Lead Generation

Marketing Lesson From Biggest Loser

“Noooo! Don’t go to commercial!” This was Katherine’s reaction last night when watching the Biggest Loser. They were doing the weigh in and one of the contestants got on the scale. This contestant needed to have lost 5 lbs for her team to win and for them to be safe from eliminating anyone. She was…

I see you Oel ngati kameie!

I see you! That would be the translation of ”Oel ngati kameie!” “Oel ngati kameie” means “I see you” in the Navi language, from the movie Avatar. What a wonderful greeting, huh? I see you! Acknowledging someone. Letting them know you see them, that you are giving them attention. Boy, that sure seems the opposite of…

What Social Network Should You Be On In 2012

Yesterday, I asked my email list what email they wanted today, Improve SEO with Linkbuilding Made Social or What Social Network Should You Be On For Maximum Boost In 2012 I thought What Social Network would be the run away favorite. It was only about a 60/40 favorite, which tells me something. What does it…

Content Is King Myth, Plus 3 Others Exposed – Productivity Nugget #221

Take a listen to this Productivity Nugget podcast. I share why “content is king” is a myth. I also give you three other _______ is “king” myths. Don’t see the podcast player? CLICK HERE What do you think is “King?” Email me Darin (at) ProductivityJunkies (dot) com Mentioned in podcast: Brian Clark, aka Copyblogger –…

How To Create Youtube Playlists – Productivity Nugget #220

Creating youtube playlists is a simple, effective way to increase your content marketing reach. By creating youtube playlists, you increase the chances of being found in youtube and google search results. Watch the video to learn how. Below this video is another video. The playlist that I created and embedded here so you can see…

Social Media Seems To Be The Main Topic In Social Media

I did a search yesterday for three phrases in my social network streams. Lead Conversion Lead Generation Social Media Over the last 48 hours here are the results, that I found “Lead conversion” mentioned 9 times. “Lead generation” mentioned 54 times. “Social media” mentioned 923 times. My first initial thought, Why do we need to…

How To Use Facebook Pages For Real Estate Strategy Revealed

My 1 to 1 coaching clients, Christina and Chuck Ethridge, are crushing it. They are succeeding in social media and Facebook, but not by the way that many of you are being taught. Christina and Chuck ain’t some Social Media Guru’s or self proclaimed Facebook Experts. Nah. They are real real estate agents that list…

Don’t Go Broke Like MC Hammer

MC Hammer was the first rapper to have “legit” main stream success. <- see what I did there With his big, baggy “Hammer” paints and high energy dance moves, everyone seemed to like him. He could dance. He had rhymes. And. He. Could. Entertain. I remember staying up late past my bed time to watch…

How To Find Royalty Free Music For Your Video – Productivity Nugget #214

I got this question recently after speaking about video at an Inman News Agent Reboot event. “I am doing my first videos. Do you have a recommendation for royalty-free music source?” Yes. In this Productivity Nugget, I’ll share a really super, simple solution for adding Royalty Free music to your videos. Want to know more…

Content Marketing – Don’t share your way in to poverty – Productivity Nugget #213

This is a video I recorded of Brian Clark, aka Copyblogger responding to a question I asked him. My question was about lead conversion, asking for contact information online vs just giving it all away and hoping people will want your services. Here is his response: Don’t Share Your Way In To Poverty Are you…

What You Can Learn From Jerry Springer About Marketing

“Somebody once said I had a face for radio and a voice for newspapers.” – Jerry Springer I could go in a couple different directions in the blog post. It could be about personal branding, going from niche to mainstream, blah blah, blah. After all, Jerry Springer does have a fairly impressive resume. He isn’t…

Start Improving Your Marketing

I want you to do something. Look at your marketing and the marketing from your brokerage and franchise. Is it at the level it should be? My observation is that we have been horrible in the real estate industry of creating marketing that conveys emotion and creates desire. I don’t know if its because we…

3 AHA’s I Had From This Online Marketing Success Story – Productivity Nugget #211

“An ant on the move does more than a dozing ox.” – Lao Tzu In this Productivity Nugget I have an interesting story to share with you. A real estate agent that I work with for their online marketing strategy shared with me about a success they had with converting on online lead. Online Marketing…