Category Archives: Lead Generation

The Secret To Marketing Is Test But It Can’t Be Graded



Awhile back… The Productivity Junkies email list  heard about my niece. I was helping her with a project for her marketing class. I asked her last night how that went… Turns out she got an A – . Not bad. I don’t think I’ve ever got anything over a B in my life. But I…

Hot Showers & Cold Chairlifts



April 24th – 30,000 some odd feet, somewhere between Seattle and Denver Daily it seems…. I get some variation of this question… “How do you come up with ideas to email every day?” Hot Showers & Cold Chairlifts.. that’s how. I’m serious. I have no problem coming up with ideas for stories to combine with…

Are You Serious About Marketing?



If you are serious about marketing… You probably shouldn’t listen to Marketing And Productivity Radio, because we can be quite silly on the show. I don’t think I let you know about the new show last week so I’ll include that link in here today also… Don’t forget, these shows are in iTunes. So you…

What 30,000 Year Old Cave Drawings Can Teach You About Marketing



Jean-Marie Chauvet is not a scientist. He’s not an archaeologist or PhD of any kind. No formal education beyond the age of 14. He’s just a guy that likes to dig around in caves and go spelunking on the weekends. One of these weekends, Jean-Marie and a couple of friends went digging around inside a…

Do You Have The Problem Of Too Many Real Estate Leads?



Do you have the problem of too many leads in your real estate business? No you don’t. There is no such problem as too many real estate leads. It doesn’t exist. Just like Santa Clause, the Easter Bunny or a good Ben Affleck movie. After an event that I spoke at the other week, my father…

A Trillion Reasons Why Your Facebook Advertising Might Be Directed At The Wrong People



I saw a news report this morning… There is now more student loan debt than auto loan debt. There is more than a trillion dollars of student loan debt floating around out there. Do you think someone that is so far in debt is going to actually buy a home right now? Do you think…

LevelsCoaching.com Live Call Sneak Peak



Here is a sneak peek from the real estate coaching program, Levels Coaching Live Call… What you will hear in this live call… Wins & Successes Agents Share On The Call… 30 leads generated in the last week websites are converting 23% of traffic to leads 2 closings, 3 offers in last 5 days for…

Facebook Marketing Tips For Realtors – Productivity Nugget #227



The Geeky Girls joined us on a LevelsCoaching.com Live Call this morning. They shared with the Members of Levels Coaching on to be more effective with their marketing and productivity on Facebook. Or as Laurie said, “Using Facebook as a tool, not as a toy.” CLICK TO TWEET One of the tips that Lisa and…

Could You Pass A Marketing Exam? – Productivity Nugget #226



I was on on the phone with my niece the other day. She shared with me that she was studying for an exam in her marketing class. She is at an “elite university” studying marketing, and was kinda stressed out about thisexam. Maybe I could help her, right? She started to ask me some questions… My response was, “Here is…

How NOT To Do A Facebook Ad For Real Estate



Many GooRoo’s and Social Media EX-purts are going to tell you to engage with people on Facebook. If that doesn’t bring enough leads or real estate related conversations, you might hear them tell you that Facebook is a good place to advertise. Maybe. If, you are strategic have the right offer, the right audience the right…

Debating Is Not Selling



Debating is not selling. You don’t make a professional level of profit by spending your time debatin’. You make a professional level of profit by Picking the right target Communicating with them with an effetive message Communicating with them in an effective method Nurturing the relationship until they are compelled to take action But I see…

Marketing Lesson From Biggest Loser



“Noooo! Don’t go to commercial!” This was Katherine’s reaction last night when watching the Biggest Loser. They were doing the weigh in and one of the contestants got on the scale. This contestant needed to have lost 5 lbs for her team to win and for them to be safe from eliminating anyone. She was…

I see you Oel ngati kameie!



I see you! That would be the translation of ”Oel ngati kameie!” “Oel ngati kameie” means “I see you” in the Navi language, from the movie Avatar. What a wonderful greeting, huh? I see you! Acknowledging someone. Letting them know you see them, that you are giving them attention. Boy, that sure seems the opposite of…