Category Archives: social media

Setting Benchmarks



Is there an ROI in social media? Is there an ROI in content creation? I get asked questions like this often enough, and they are fair questions. What I like to know in return, is “What is the ROI of your current activities?” Most real estate agents, brokerages are not going to be able to…

Being Popular Doesn’t Make You Successful



Yesterday, I jumped on Ustream to watch Chris Brogan answer questions and talk about his company Kitchen Table Companies. Actually,  he was answering questions for us about our business and challenges. Chris is a social media speaker and author of the book Trust Agents, (affiliate link) and blogs most days on ChrisBrogan.com. Popular doesn’t equal…

Real Estate Coaching Calls Review



I had 5 real estate coaching calls yesterday. The calls went pretty awesome because my clients are pretty awesome. The calls are all different, because my clients are all different and have different challenges. I thought I would pull the curtain back on what coaching with me is like. If you are not sure if…

Know When To Tweet



Timing is everything. If having effective marketing is about having a niche market and a target audience, then marketing, networking in social media is all about timing. “if a tree falls in the woods and there’s no one around to hear it, does it make a sound?” If you send out a tweet and there…

Facebook Page Tip For Realtors – Productivity Nugget #188



What are you doing with your Facebook “Likers”? I think there is brilliance in what Jillian Michaels is doing. She is using facebook advertising to target her facebook “likers” aka “fans to drive them back to her website. Watch the video below for more on this: SO what are you doing with your Facebook “Likers”?…

The Best Way To Use Twitter For Real Estate – Productivity Nugget #187



A candle loses nothing by lighting another candle. – James Keller Almost every real estate agent I talk to is on facebook, most are on Linkedin, but what about twitter? What is the best way to use twitter in real estate? Do you need to use twitter in your real estate business? Do you use…

Social Media For Real Estate – Client Fulfillment – Customer Service – Productivity Nugget #186



If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends. – JEFF BEZOS We seem to talk a lot in real estate about using social media for lead generation purposes. In the video below I share…

My clients and prospects aren’t using social media



Refusal to believe until proof is given is a rational position; denial of all outside of our own limited experience is absurd. – Annie Besant My clients and prospects aren’t using social media Are you saying this to yourself? I do hear real estate agents say, “My clients and prospects aren’t using social media,” usually…

Agent Reboot In Portland – Trailblazing Social Media



I woke up early Tuesday morning to do a coaching conversation with an East Coast client. Afterward, I headed out to grab breakfast and a coffee for Katherine, since I would be gone for two days. I dropped by her place and we shared a last meal together. I went to the Board Room and …

25 Ways To Measure Social Media And Inbound Marketing



The never ending…”yeah, but whats the ROI?” debate is getting old to me. Especially in real estate, where if most agents really understood how to measure ROI they wouldn’t do 95% of the activities that they do to get the business they are getting now. But if you want to know if you can measure…

Making new media content for real results – Guest Post by Matt Haze



Note from ProductivityJunkies.com Founder Darin Persinger – This is a guest blog from my old podcast partner Matt Haze. Matt is a new media guru and does some amazing things for real estate agents with podcasting. With the growth of content being developed by people online everyday, it can be an exciting decision to jump…

What Did You Miss At Social Media Marketing Camp?



If you missed Social Media Marketing Camp today or you just want a quick recap of it… Check out the tweets that took place during the event. CLICK HERE Ross Hair put together an amazing group. I consider myself lucky to have been invited to share. Thank you to all the people that have left…

Facebook Marketing Webinar Event For Real Estate Agents



On Thursday SMM Camp 5 will be taking place. This will be my second time speaking at the Social Media Marketing Camp. I’m looking forward to sharing and also attending the other sessions. There are some amazing speakers that will be sharing specifically how to succeed in real estate with facebook marketing. Chris Smith of…