This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave to real estate agents at the  Virtual BarCamp. #vrebc

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

The first focus area is Audience

The second focus area is Availability

The third focus area is Acknowledge

The fourth focus area is Approachability

The fifth focus area is Appreciate

The sixth focus area is Authority

The seventh focus area is Authentic

Be authentic, unless you are a jerk.

You have to be true to yourself before you can be true to others.

During my Virtual BarCamp presentation, in the chat room, this one seemed to bring up the most discussion. Many real estate agents said this one is the most important of all my 7 A’s.

It really is about being something to someone instead of nothing to everyone.

This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave to real estate agents at Virtual Bar Camp

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

The first focus area is Audience

The second focus area is Availability

The third focus area is Acknowledge

The fourth focus area is Approachability

The fifth focus area is Appreciate

The sixth focus area is Authority

To be a person of influence, you need to become the authority in your real estate business. You can do this in many ways. By sharing real estate market updates, community events, local business info, etc.

You want to become the resource that your audience trusts. You become referable with you are the Authority and Trusted Advisor. If you don’t stand out from the pack, you will always have to chase business and ask for referrals.

When I’m coaching real estate agents on becoming the authority, I share with them the key is to create content.

If you are not sure what content to create. Look at you are passionate about that is involved in your industry, community or market place, learn it and then share it. That’s all it really takes. This might sound like simplistic coaching, but really that’s how you position yourself as the authority. Learn it then share it.

This real estate coaching video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave to real estate agents at Virtual BarCamp

Obviously there are seven key areas to focus on and I’ll be sharing those in coaching videos over the next seven days.

The first focus area is Audience

The second focus area is Availability

The third focus area is Acknowledge

The fourth focus area is Approachability

The fifth focus area is Appreciate

People spend time before they spend money. Money follows time.

How are you showing appreciation for the people that are spending their time with you?

People spend their time by reading your real estate blog, visiting your open house and listening to your presentations.

Even in other industries, people spend time before they spend money. Looking at the website, going in to the store, trying on clothes. No matter what business I look at, the consumer spend times before they spend their money.

You need to show appreciation for that time spent. A real estate buyer or seller could be spending time with any real estate agent, or reading any real estate blog.

How are you showing appreciation to your sphere of influence, prospects and clients?

This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave at Virtual Bar Camp

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

The first focus area is Audience

The second focus area is Availability

The third focus area is Acknowledge

The fourth focus area is Approachability

Does your Audience feel comfortable reaching out to you?

Practice the 80/20 Rule – Don’t expect a 50/50 relationship in the beginning

This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave at Virtual Bar Camp

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

The first focus area is Audience

The second focus area is Availability

The third focus area is Acknowledge

People want to be seen and heard. How are you doing that for your customers and clients?

Oel ngati kameie!

This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave at Virtual Bar Camp

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

The first focus area is Audience

The second focus area is Availability:

How can your audience contact you?
Where can they connect with you?

Most important…How does your audience want to contact you?

This video goes along with The 7 A’s  how to blend your social media marketing and offline business development strategy presentation that I gave at Virtual Bar Camp

Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.

This first focus area is Audience:

Who is YOUR audience?

Where are they?

How do you reach them?

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Follow me onTwitter

Over the next 7 days I will be doing 7 video blogs. One “A” a day, going more in depth with this presentation from Virtual Bar Camp.