How are you using your real estate website?
What are you achieving with your real estate blogging?
I work with my real estate coaching clients on using content creation for lead generation and lead conversion.
We want to use the real estate website as the hub of their inbound marketing. On their website and in their real estate blogging, they can share information about their community, they can do activity based marketing or provide insights into the local real estate market.
Amplify Your Real Estate Marketing
Your real estate website becomes a place for you to amplify your message and your real estate marketing.
If you have recently done a CMA on a property, you can share the market stats and info on your real estate blog. Instead of one person seeing the market stats now, you have amplified your message by sharing it on your real estate website.
How else could you amplify content you already have and activities that you already do?
Echo – Get Exposure Indirectly
Your involvement and engagement in social media will help you create an echo. Social media is word of mouth on steroids. It makes it very easy for people to share with others. Why can’t they share about you and what you do?
Maybe its simply retweeting you or sharing a link to your website. There are many ways that your real estate marketing could echo out in your local community. And don’t underestimate the echo going offline. People still talk face to face.
Are you engaged and connected with people offline and in online social media platforms with people that will help echo your message?
Real Estate Marketing – Using Amplify and Echo – Productivity Nugget #143
Are you creating remarkable content and a remarkable experience so your community has something to echo?
Stop renting your space online and start owning. Use a self-hosted website to Amplify your marketing.
Listen, engage and connect. Become a Social Media Junkie to have your marketing start to Echo.
"If you aren't getting Darin's daily email, you are missing out." -- Chris Smith, Inman News Chief Evangelist
I wanted to start to build a team and with Darin's coaching I have added 2 full
time buyers agents and a virtual assistant. We are getting so organized
and now I am able to prospect for listings like I should have been doing
before.
Darin is a KICK ASS coach, motivator and a genius. Yes, he has a mind that is incredible.
I feel that Darin is vested in my success both personally and professionally. He is a dear friend and I am excited we are now partners.
- Lisa Archer
“Have I told you lately that you’re the greatest thing since sliced cheese? And that at least every other day Matt and I tell each other out loud about how grateful we are to have found you?
You’re a true blessing and are helping us like no other coach to make impactful changes within our business, at a pace that makes sense. And you ‘GET’ technology, too! Coach D, you’re a dream come true. “
- Julia Fishel
"We closed 80 transactions in 2009, started coaching with Darin in 2010, and ended the year with 124 closed transactions." - Incorvaia Team
“Since coaching with Darin, I got refocused and reconnected to my sphere. In the last 40 days I have made $53,000. Just took two new listings and I’m having fun again in business.” – Kris Cantrell
"In only 8 weeks, I've increased my bottom line by 27%." - Jonathan Rivera aka Real-Tech Guy of Official Real Estate Referral Group
"I have been working with Darin for 10 weeks now, I was looking for a way to take my business to another level going into my second full year of real estate. I closed 32 deals in 2011 and so far with the help, guidance and motivation I am on pace to double my transactions in 2012. The most exciting part about working with Darin is I am able to increase my production without adding hours to my week, Darin has taught me how to leverage my time and use it more efficiently. If you are serious about taking your real estate career to a new level, it is a MUST to start working with Darin Persinger as soon as you possibly can." - Ryan Shields
We have now officially written 35% of last years business, in the first 2 months of 2012. We are on track for 50% of last years business by the end of this month, February. - Chuck & Christina Ethridge
[...] Show your community and real estate knowledge. When you’re at a cocktail party and meeting new people, what do you do? You don’t [...]