This video goes along with The 7 A’s how to blend your social media marketing and offline business development strategy presentation that I gave to real estate agents at the Virtual BarCamp. #vrebc
Obviously there are seven key areas to focus on and I’ll be sharing those over the next seven days.
The first focus area is Audience
The second focus area is Availability
The third focus area is Acknowledge
The fourth focus area is Approachability
The fifth focus area is Appreciate
The sixth focus area is Authority
The seventh focus area is Authentic
Be authentic, unless you are a jerk.
You have to be true to yourself before you can be true to others.
During my Virtual BarCamp presentation, in the chat room, this one seemed to bring up the most discussion. Many real estate agents said this one is the most important of all my 7 A’s.
It really is about being something to someone instead of nothing to everyone.