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“Have I told you lately that you’re the greatest thing since sliced cheese? And that at least every other day Matt and I tell each other out loud about how grateful we are to have found you?
You’re a true blessing and are helping us like no other coach to make impactful changes within our business, at a pace that makes sense. And you ‘GET’ technology, too! Coach D, you’re a dream come true. “
- Julia Fishel
"We closed 80 transactions in 2009, started coaching with Darin in 2010, and ended the year with 124 closed transactions." - Incorvaia Team
I wanted to start to build a team and with Darin's coaching I have added 2 full
time buyers agents and a virtual assistant. We are getting so organized
and now I am able to prospect for listings like I should have been doing
before.
Darin is a KICK ASS coach, motivator and a genius. Yes, he has a mind that is incredible.
I feel that Darin is vested in my success both personally and professionally. He is a dear friend and I am excited we are now partners.
- Lisa Archer
"Of the 20 years I've spent in real estate, I've never received the type of training and coaching that truly engages my clients in the way that creates results I was looking for. Darin's strategies are simple, powerful, inexpensive & most of all, productive beyond my expectations." - Stacey McVey 
“Since coaching with Darin, I got refocused and reconnected to my sphere. In the last 40 days I have made $53,000. Just took two new listings and I’m having fun again in business.” – Kris Cantrell
"I have been working with Darin for 10 weeks now, I was looking for a way to take my business to another level going into my second full year of real estate. I closed 32 deals in 2011 and so far with the help, guidance and motivation I am on pace to double my transactions in 2012. The most exciting part about working with Darin is I am able to increase my production without adding hours to my week, Darin has taught me how to leverage my time and use it more efficiently. If you are serious about taking your real estate career to a new level, it is a MUST to start working with Darin Persinger as soon as you possibly can." - Ryan Shields
We have now officially written 35% of last years business, in the first 2 months of 2012. We are on track for 50% of last years business by the end of this month, February. - Chuck & Christina Ethridge
I am the owner of a very young company that was growing faster than I was ready for. I had a head FULL of wonderful ideas and I had a vision. I found myself not being able to accomplish many of my goals, due to the lack of focus. I was jumping from one project to another, while completing none of them. I WAS the shiny object chaser. Thanks to Darin, I don't see shiny objects any longer...I have my eye on the one thing that counts...what works for me and what is best for MY company.
I made the commitment to coaching the moment I knew I could trust Darin. I felt like I needed someone that had been in the trenches and continued to educate themselves. I found all of that in Darin. - Elizabeth Cooper-Golden
"Levels is working great! It's really helping me stay very organized and scheduled. I just listed a house today, I'm doing another listing presentation tomorrow, I did showings Sunday and last night. I should be listing another property this week and a possible offer on a property." - Sonia Lyonnais
"In only 8 weeks, I've increased my bottom line by 27%." - Jonathan Rivera aka Real-Tech Guy of Official Real Estate Referral Group
"When this program had started, I had only 4 deals closed for the entire year. Since starting in Levels, I have added 3 listings, wrote 7 offers and will have closed 3 deals." - Rich Ganim
Imagine that you drive down to your bank right now.
You walk in to the bank, fill out a withdrawal slip and approach the counter.
The teller behind the counter looks at your slip and punches some keys on his keyboard. He looks at his computer monitor. Looks up at you. Looks at his computer monitor. Looks back up at you and now you see that he has a very confused…very concerned look on his face. He looks back at his monitor, squints his eyes and focuses. His face is a mix of concentration and panic.
You sense something wrong and ask, “Is everything OK?”
With his eyes still on the computer monitor he responds awkwardly stumbling on his words, “Ummm….your account shows that you have $1,570 in the checking account and $4,000 in the savings account…”
Silence.
You are confused. “Yeah. So.”
The bank teller responds,”You are asking to withdraw $12,000.”
Who Do You Know Who?
I see real estate training programs, managers, etc. training real estate agents and selling them programs where they try to make a certain number of contacts and ask for referrals.
You get a script and it usually starts off with, “Hi Mike, this Darin Persinger with PJ’s Realty…and I was wondering who do you know who that might be in the market to buy or sell a home in the next 90 days?”
I hate this practice.
I hate this script.
This will kill your sphere of influence real estate business. This is one of the main reasons that your sphere of influence real estate business sucks.
I think Chris Brogan, author of Trust Agents and marketing consultant that blogs at ChrisBrogan.com, said it best in this tweet.
If the only time I hear from you is when you’re asking me for things, how do you think I score our relationship?
The person is going to be just as confused as the bank teller. You are trying to withdraw something when you don’t have the deposits there to cover it.
Now you might get a couple referrals. And this might be celebrated in your head. You might even do a little happy celebration dance.
But what you are really doing is trading short term gain for the long term good of your business. Maybe you get two people to give you referrals, but now you have 10 people that are going to screen your calls from this point forward. You might as well take them out of your database.
Go ahead and make those calls. Connect with your sphere of influence, but don’t feel pressured to make a withdrawal right now. Make a deposit.
Because what is going through their head if you don’t is probably, “If the only time I hear from you is when you’re asking me for things, how do you think I score our relationship?”
The Other Reason Your Sphere Of Influence Business Sucks
You are making deposits, but you don’t make withdrawals. Your sphere of influence real estate business could be amazing, but you are doing the opposite of the person above.
You are afraid to make a withdrawal.
You fear seeing your account diminish.
You don’t feel like you have enough deposited to make a withdrawal yet.
The other reason your sphere of influence real estate business sucks is because you are not asking, “Who do you know who?”
So, it’s not that I hate the question or that script of “Who do you know who….” it’s that I hate when it’s used at the wrong time. So go ahead. Make that withdrawal. Ask for the business. But…don’t forget that you just made a withdrawal, so you should make a deposit in to that account very soon.
You don’t want your account, your relationship to bounce.
Download the FREE eBOOK STOP Contacting, START Connecting
A 52 page eBook full of value to help you build the sphere of influence business you desire so you can live the life you deserve.
“Since taking Darin’s class I got refocused and reconnected to my sphere. In the last 40 days I have made $53,000. Just took two new listings and I’m having fun again in business.” – Kris Cantrell
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