In this Productivity Nugget I recap the business development formula I shared on the internet radio show I did with Matt Haze.
It’s what I call The 1-2-1 Business Development Formula. It blends social media, seo, marketing, prospecting and appointments all in to one easy to remember and simple to implement formula.
Matt and I use the #mdshow on twitter for questions and comments if you want to follow that hashtag
All you want is
What you can’t have
And if you just look around man
You see you got magic
So just sit back relax
Enjoy it while you still have it
Don’t look back on life man and only see tragic
Because you could be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better than
You can be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better
All the time while you’re looking away
There are things you can do man
There’s things you can say
To the the ones you’re with
With whom you’re spending your day
Get your gaze off tomorrow
And let come what may
Because you could be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better than
You can be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better
All I know is sometimes things can be hard
But you should know by now
They come and they go
So why, oh why
Do I look to the other side
‘Cos I know the grass is greener but
Just as hard to mow
Life’s not about what’s better than.
All you want is
What you can’t have
And if you just look around man
You see you got magic
So just sit back relax
Enjoy it while you still have it
Don’t look back on life man and only see tragic
Because you could be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better than
You can be better than that
Don’t let it get the better of you
What could be better than now
Life’s not about what’s better
I share why if you are only on facebook and twitter you are “renting space” on the internet. You need to have a self-hosted blog to truly control your content and “own real estate” on the web.
Do you want help getting your blog set up and ideas for creating content?
In this Productivity Nugget I share about a conversation I had with an agent and my prediction of what is coming in the form of media and how that will “shift” business development, customer service and interaction with consumers.
“Not everything that can be counted counts, and not everything that counts can be counted.” -Albert Einstein
You can’t track, count and measure everything. Can you track laughter, happiness, friends, memories, or love on a spreadsheet?
What you focus on matters? Could you tell me three good things that happened last month? I bet you could tell me three things that need improved. What you focus on you get. What are you focused on? How did you determine what to focus on?
What do you want? Focus on that, not what you don’t have or don’t want.
From the book, Influencer, I learned the concept Positive Deviance and Vicarious Experience.
“Positive deviance” is diving into the center of what you want to change, then discover and study settings where the targeted problem should exist but doesn’t. Third, identify the unique behaviors of the group that succeeds. “Positive deviance” is focused on what behaviors work. Do you practice “positive deviance”?
“Vicarious experience” is the experience gained from watching someone else’s experience. Have you ever been shot? Why are you afraid of being shot then? When exposed to other people who are demonstrating a vital behavior, the subject will learn from the watching the successes and failures of the person they are observing. Therapists usually use “vicarious experience” to help cure phobias. Someone that is afraid of snakes will watch another person handling a snake. How are you providing a “vicarious experience” for yourself? For your buyers, sellers?
“Actual experience” is exactly what it sounds like. I feel that too many people try to learn and teach from “actual experience” and not “vicarious experience”. That’s like saying to a person with a snake phobia, “No, go ahead and touch the snake, trust me. Trust me. Trust me.”
I want to focus my time studying positive deviance with the top agents.
I want to focus my time on uplifting and edifying the agents practicing “positive deviance”.
I want to focus my time inviting agents to have a “vicarious experience” of business development, presentations and coaching sessions.
***Warning*** If you are sensitive or don’t feel like hearing me rant – leave now. I am deadly serious in this Productivity Nugget because I want people to succeed so bad! My desire is to help people with desire. If you don’t have desire, save yourself 5 minutes and don’t watch this video.